New York-based Shiftwear are a group of visionary entrepreneurs with eyes focused on the fashion tech industry. They are currently taking pre-orders on indiegogo for their ShiftWear Classic sneakers which have the ability to display static designs and animations straight from your smartphone or tablet on a HD, color E-paper display embedded into the sneakers.ShiftWear are on a mission to rattle the world of fashion and technology. Up until now, the major names have been in charge of what designs we wear on our feet. ShiftWear intend to change that by enabling wearers to choose and change designs through a connected app.
Display
The ShifWear display is bendable and waterproof – two definite necessities for gadgets worn on your feet. Wearers can transfer static designs, animations and photos from a smartphone or tablet to the always-on HD, color E-paper display in seconds. You can either use your own designs or access the online ecosystem and download designs from other users and pro artists.In direct sunlight the designs and colors on the ShiftWear Classics appear the same as designs on regular sneakers. The same applies to darkness, i.e, you won’t see anything, again just like a regular sneaker – although there is a mention of an available backlight which can be turned on to light the sneakers up in the dark.
Design
The ShiftWear Classics come in three styles: L1 low-top, M1 medium-top, or H1 high-top. The sneakers are built to last with soles coated with Kevlar fibers – bringing a new meaning to “not getting shot in the foot”. There is a variety of base color schemes which can be specified upon ordering, along with size preference.
Waterproof
Yes! According to ShiftWear, their sneakers are waterproof up to 5 meters and machine washable.
Charging
The sneakers can be charged using two methods. There’s the old-fashioned wireless charging, but as we’re talking about wearable technology that’s worn on your feet, kinetic energy generated by walking fits the bill. The ShiftWear Classics are equipped with flexible electronics that charge the batteries with every step you take: Walk to Charge Technology.
The changing of designs, and animations will weigh heavier on the battery, but if your design is static the sneakers will consume virtually no power and the design will remain the same until you change it.
App
The Companion app will be available for iOS, Android and Wndows Phone. Within the app you can create, share, download and customize designs from other users. The ShifWear app is essentially a design studio and social network rolled into one.
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